ABOUT VIRTUALLY FAMOUS
Photos and Videos by Ollie Dale
I started my photographic career aboard a cruise ship in 2001. When I returned to New Zealand in 2003 I set myself up as a freelance photographer, and in 2005 started my company, PhotoNZ Ltd.
In 2008 I joined the NZ Institute of Professional Photography, was the Chairman of the Auckland region in 2009-10, and on the Honours Council from 2010-15.
In that time I achieved the level of Fellow of the NZIPP, and have judged at the Professional Photography Awards in NZ (Iris) and Australia (APPA).
My Clients over the years have included many household names, the largest of which are Mazda, Microsoft, Vodafone, Flight Centre and the Auckland Airport.
I now work 2 days a week at the Auckland Airport, creating photo and video content for their social channels and for all sorts of corporate communications.
The original “Virtually Famous” was a title for a small documentary I created in 2012, all about how social media was changing the landscape for photographers, and everyone.
I interviewed a number of people who influenced me and asked them about how they used Social Media to grow their brands, interact with followers and become virtually famous.